What Makes Your Brand a Magnet for Great Talent?
- March 30, 2018
The battle to attract top talent in the technology industry has been raging worldwide for years. As Meghan Biro, an author and CEO of TalentCulture Consulting Group, puts it, “The talent war is rampant in the tech industry, and engineers are now attracted not only by financial prospects, but also because of a brand’s name and reputation. When they join these companies, the workplace culture is so strong that every little detail embodies what the company stands for. This is what makes all the employees feel like they belong to a family, not just a business.”
At Dell Technologies, this is in our DNA. We know people want to work for a great business, and also for a great place to work. When it comes to our brand reputation, and more importantly to our team members and the culture that so strongly binds and unites us, our business serves as its own talent magnet. In fact, LinkedIn just recognized Dell Technologies as a top company where the U.S. wants to work now.
We’re honored to be on LinkedIn’s list of top companies for being a respected brand and innovator, and attracting consistently heavy interest from job seekers. In addition to the U.S. market, Dell Technologies also made the coveted lists for the United Kingdom, Germany and Australia for 2018. It’s also in line with research recently carried out by Indeed, which ranked Dell at the very top of its list for Ireland’s best places to work list.
I wrote about building an exceptional brand after Dell Technologies was recognized among Fortune’s Most Admired Companies for 2018, and, of course, how market-leading products and services are instrumental to this endeavor. But who makes that happen? Our people. Our people embody our Culture Code, which defines our values and is made real every day by how we work and lead. Our people are the heart and soul of Dell Technologies’ success and they drive the industry-leading, award-winning innovation behind our products and services, while always putting our customers first. And it’s our people who are the reason we’re being recognized again as a top company by LinkedIn.
The 2018 lists from LinkedIn represent the companies where professionals most want to work today, based on the actions of LinkedIn’s 546 million professionals (with 146 million in the U.S. alone), including a brand’s reputation, reach and engagement with job seekers, and also how well a brand retains its new hires, a critical measure of success. The passion and dedication of our people across the company is truly inspiring and helps serve as a magnet for more top talent in search of a great place to work. I’m happy to say we’re hiring. Learn more about our career opportunities today.