Michael Dell: Ocean Plastics: A Problem We Can Solve Together
- June 29, 2017
If your family is anything like mine, it’s not officially summer without a trip to the beach. The sand, sun and surf is where many of our favorite memories are made. But take a walk on your favorite stretch of coastline and you’ll likely encounter one of our planet’s biggest sustainability issues, ocean plastics. The statistics tell a bleak story. There are 86 million metric tons of plastic in our oceans, and 8 million more are added every year. In some parts of the world, plastic particles outnumber plankton 26 to 1. But like most of the toughest challenges in the world today, I believe this is one we can solve together. In April, Dell piloted the IT industry’s first ocean plastics packaging. We used plastic waste from beaches to make protective trays for laptops. We’ll divert about 16,000 pounds of plastic from our oceans this year alone, and have plans to expand and scale the initiative in the months ahead. In fact, this week at The Ocean Conference, Dell pledged to increase our annual use of ocean bound plastics 10X by 2025. We’re also sharing our process openly with other companies, our customers and peers to develop the world’s first commercial-scale ocean plastics supply chain. Do you know of a company that might want to get involved? Let us know.
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